http://www.logodesignnext.com/blog/2009/01/10/us-masters-swimming-usms-unveils-a-new-logo-design/ A blog on logo design, business stationery, corporate identity development and branding in general. Sat, 10 Jul 2010 10:41:39 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.logodesignnext.com/blog/2009/01/10/us-masters-swimming-usms-unveils-a-new-logo-design/comment-page-1/#comment-22 Tim Sun, 18 Jan 2009 21:51:50 +0000 http://www.logodesignnext.com/blog/?p=96#comment-22 I think the branding task force did a great job, even though the red and blue colors for anything "U.S." is sort of cliche. The icon will be memorable in its symbolism and should stand the test of time. I think the branding task force did a great job, even though the red and blue colors for anything “U.S.” is sort of cliche. The icon will be memorable in its symbolism and should stand the test of time.

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